Category: Technology

Graphic Design Company East London, Web Design Company East London

New Perspective Design: Branding Company East London

New Perspective Design:  Branding Company East London

We are experts in Creating or strengthening your corporate identity. Researched custom design to grow, impress and wow your community. Branding Company East London

We provide corporate identity collateral such as :

  • Single & Double Sided Business Cards.
  • Posters, Brochures and Flyer’s design & Printing.
  • Shark-fin, Teardrop Pull Up Banner Designs.
  • Company Profile & Corporate Identity Design.
  • Branded Letterheads, Invoices & Email Signature Design.

Keeping your brand and corporate identity at the technological front and looking the part.

LOGO DESIGN
Create a strong brand identity with a memorable logo design from our team.

BUSINESS CARDS
Custom, unique business cards designed to express the essence of your business.

SOCIAL MEDIA MARKETING
We develop strong and engaged communities through custom built social media strategies.

DIGITAL ADVERTS
We design innovative and engaging content in the form of digital media adverts built for you and your target audience.

BRAND IDENTITY
Brand name development, logo creation, complete graphic themes and identities, identity guidelines and standards, and related.

BROCHURES
Complete brochure and catalogue design, production, copy, photography, digital retouching in both print and digital forms.

Smart home security

Improving Smart Home Security With Outdoor Lights

Outside lighting can be an efficient enhancement to your home security option. A well-lit home can help prevent possible intruders, minimize hiding areas and increase your general sense of safety.

Nevertheless, you do not want to over-illuminate your home. Excessive lighting can actually put your house at risk due to the fact that it draws undesirable attention and allows burglars to see your valuables.

To prevent your house from becoming a potential target for wrongdoers, we explain how to improve smart home security with appropriate outside lighting.

Pick Your Lights

Outside lighting equipment varies in size, performance and capability. Prior to buying lights, research to identify which are suitable for your home. Some alternatives consist of:

  • Flood lights
  • Lampposts
  • Installed luminary lights
  • Landscape luminary lights
  • Action lights

Consider lights that allow wise or motion-sensor abilities. Smart lights enable you to control settings remotely through mobile phone, laptop or tablet; or pre-set schedules to turn lights on or off during particular times. Benefits likewise include lowered energy costs and immediate alerts on your mobile phone if motion is detected.

Strategically Place Lights

After you’ve picked your outdoor lighting devices, tactically place lights around your home. Some locations to think about:

  • Above doorways, entryways or exits.
  • Along sidewalks and driveways.
  • Yard event areas like patios and decks.
  • Near landscaping like trees and bushes.
  • If you have concerns or issues about placement, deal with your security supplier to discuss your unique outside lighting needs.

Keep Lights Maintained

The best equipment in the right places is only efficient if the lights are working correctly. That’s why proper maintenance and maintenance is crucial.

Be conscious of the life span of your light bulbs and change them before they stress out. If light bulbs break, change them right away.

solar geyser, solar geysers, apollo solar geysers, apollo solar technology

Advantages and Disadvantages Of Solar Geyser Systems

In the past, property owners had the choice of which energy source to use when it comes to water heaters. Nowadays, legislation in South Africa states that a minimum of 50% of your hot water heater requires to be some kind of renewable energy.

This brand-new legislation leaves you with two choices– gas or solar. While gas geysers only produce about 30% of the greenhouse gas emissions of electric water heaters they still require the purchase of gas to keep it running. Solar geysers, however, just needs a once-off financial investment which after it will supply you with almost 90% of your warm water needs daily.

As South Africans, we are fortunate that we receive year-round sunshine that makes the choice of a solar geyser even more appealing. Below are the advantages and disadvantages of selecting solar geysers.

Solar water heating has actually been utilized commercially around the globe for more than 50 years. In a number of countries it is compulsory to have a solar water system in every home! Around 40% of the typical family electricity cost is from heating water (this portion is even greater in low income families). By utilizing a solar water heater these costs can be lowered by at least 80%. This would actually make a big difference to low income families.

Pros of Solar Geysers

  • A solar geyser can assist you save approximately 90% on your water heating expenses. It also reduces your energy expense significantly and does not require a mains connection.
  • Free and renewable resource at all times– solar geysers will continue to warm your water even on cloudy days.
  • Solar power decreases our dependence on nonrenewable fuel sources, allowing us to use renewable energy that would have been squandered otherwise.
  • It also limits smoke, gas and chemical by-products.
  • The quality of the water does not influence the solar geyser system.
  • Since you don’t need to count on electrical power to provide the warm water, it will benefit homes without any access to electrical power.
  • Solar heating unit are strong and weather resistant. Tubes have the ability to withstand frost and hail.

Cons of Solar Geysers

  • It needs an in advance financial investment that can be costly to some
  • Regular maintenance on the valves are needed, but not on the system itself.

Why should you install Solar Water Heating?

Following is a list of benefits that you will harness from a Solar Geyser System:

  • Cost Saving– from the cost savings on electrical energy you will be able to spend for the Solar heating system in a few years. After this your hot water is complimentary!
  • An Investment– Installing a solar heating system contributes to the worth of your home and constantly saves you on running costs.
  • Environmentally Friendly– Solar energy is tidy energy– no contamination and no exploitation of minimal natural resources. There are reduced levels of pollution due to less coal/paraffin/wood being burned either to heat water directly or to generate electrical power. This likewise helps reduce logging due to less firewood being cut for burning.
  • Consistency of Supply– With a solar water heater you will have hot water even during blackouts and irregular power supply.
  • Reduce your demand for electrical power– Reducing your demand for electricity by nearly half can remove costly upgrade of your supply facilities. Less dependence on foreign and perhaps hostile sources of energy. Less valuable foreign exchange and tough earned money is spent importing energy.
  • Free hot water– A typical winter season’s day in Africa generates adequate solar power to provide all your hot water without utilizing electrical power.

As you can see the pros of installing a solar geyser in your home far exceed the cons. To find out more or if you have an interest in a totally free quote, speak with the team at Apollo Solar Technology today.

Google partner South Africa, Google ad partner South Africa, Google AdWords partner South africa

Reasons Why You Should Bid On Your Brand

Having been working in pay per click marketing for over 5 years now, if I need to assemble a list of top 10 most regularly asked PPC questions, there is one concern that will constantly remain in the top 5. The concern is “Why should I bid on my brand name when I am prepared ranking No. 1 organically for my brand?” Well, it might make sense to state no to that concern, the genuine response is actually counter-intuitive. Here are 8 reasons numerous smart PPC marketers and companies are having huge success by doing simply that.

Read more here: http://www.topclick.co.za/

1. Send out Visitors to a Different Landing Page

For the most part, when someone searches your brand on Google or other online search engine, they will be sent out to your homepage since the very first outcome they see will most likely be your homepage. Let’s say if you have an advertising campaign running, and you want to send out those visitors to a various page. Well, that is quite hard to attain naturally. The good news is, with paid search advertisements, you have complete control on where you wish to send your visitors, and you can alter that whenever required. Isn’t that remarkable? That indicates, you can send those visitors who are browsing “Your brand name vs rival’s name” to a well designed feature comparison page. It is quite safe to presume that you will wind up with more sales and leads by doing that.

2. Change Your Message Whenever Needed

For your organic SERP listings, chances are you need to optimize your title, description, and other meta tags in order to attain higher ranking and much better CTR. You are stuck with stabilizing ideal SEO efforts and CTR optimization. With paid search ads, you have the capability to fully control the messaging in your ad, and the very best part is you can change your message whenever required.

3. Give Users More Information

Google Adwords permits you to match your advertisements with many adjustable and powerful ad extensions, such as your organisation telephone number, organisation address, extra links to other pages on your website (called sitelink), user’s evaluations, product images, and much more! For more details on ad extensions, you might have a look at Google’s main guide on how to enhance your ad with extensions.

4. Dominate Your Brand Search Result Page

Bidding on your brand name allows you to reveal more listings on your brand search results page page. That means more listings, more details (remember you can control them), and far more realty on your brand name SERP. So you can dominate your brand SERP with the presence of paid search advertisements! You might not think that is a big deal, however believe how high those evaluation and news websites can rank, and you may likewise have rivals bidding on your trademark name. By attaining your brand SERP supremacy, you can avoid the threat of having those unfavorable evaluations or news, and even worse– your competitor’s advertisements shown above your brand listings.

5. Increase CTR and Receive Incremental Traffic

Google conducted a study called “Search Ads Pause Studies” back in 2011, the outcomes revealed that, on average, the incremental ad clicks portion is 89%. This suggests that a full 89% of the traffic created by search advertisements is not replaced by organic clicks when ads are paused. To put it merely, running paid search ads increases the CTR for your listings (consisting of natural listings), and give you as much as 89% incremental clicks.

6. Make It Hard For Your Competitors

Sometimes, you may have competitors bid on your brand name with the effort to steal your traffic and clients. If you do not bid on your own trademark name, your rival’s paid ads will be shown above your natural listings. This might potentially reduce the CTR for your listings, which implies less traffic. By bidding on your trademark name, you can not just own your brand SERP by showing on top of the search engine result, and likewise make the clicks more costly for your competitors as they will have to bid higher to outrank you.

7. Boost Your Account Overall Quality Score

Because branded searches are highly pertinent to your brand name, they normally get extremely high CTR and quality scores. This aid raise the account-wide typical number for your projects, and save you more cash as Google rewards marketers with high quality scores by decreasing their expense per click (CPC), helping improve ROI for your account.

8. Bidding On Your Brand Name is Cheap

Generally speaking, top quality terms are typically extremely cheap due to low competitors. And as discussed above, Google rewards advertisers with high quality ratings by reducing their cost per click. Bidding on your brand name is actually pretty inexpensive. You don’t have to spend a lots of money to dominate your brand name SERP.

Finishing up

Bidding on your brand name gives you a lot more control and more flexibility on your brand name SERP. And more importantly, it is inexpensive! So it is definitely a no brainer for many companies to fully benefit from paid search advertisements and drive optimum ROI for their internet marketing efforts. Read more interesting articles or get started using Google Adwords today, see Google ad partner South Africa.

Web Design Company East London

High Performing Websites – Get Yours Today!

High Performing Websites

@

Unbeatable Prices

Professional Design

Responsive Design

Up To 10 Pages

Advanced Anti-Malware

R299 Per Month

All-Inclusive Web Design Package’s

The best value for money website design package backed by 3 years experience. No hidden costs, no surprises!

As a sister Company of New Perspective Web Design East London creating some of East London’s most extensive websites we saw a need to provide business websites in a more accessible and affordable way. Our monthly website packages do just that all the benefits of premium design combined in a flexible tailored monthly package just for your business!

Every Package comes with the following Features…

Get the ultimate peace of mind with this extensive list of support and design features included in every package level we provide.

  • Professionally Branded Website Design
  • Mobile and Tablet Friendly Design
  • Modern Web Design with 10 Pages to Start
  • CMS – Content Management System
  • Galleries and Image Slideshows
  • Google Maps pointing to your business location.
  • Contact/Enquiry Form / Booking Forms
  • Full Site Maintenance & 24/7 Technical Support
  • .co.za Domain Registration
  • Integration with social media
  • Encrypted site security and backups stored locally
  • Code updates to keep you on the technological forefront

GET STARTED HERE:  Web design Company in  East London

electronic waste

4 Reasons Why You Should Recycle Your Electronic Waste

Because e-waste is so damaging to the environment what do we do with it? Electronic recycling is reusing, or the distribution for reuse, of pieces of electronic devices and their parts at the end of their life cycle. General recycling is a practice that is of terrific international importance for a substantial number of reasons however the value of Electronic Recycling (E-Cycling) may have them all beat.

4 FACTORS TO RECYCLE YOUR ELECTRONIC WASTE

1. Reduce the variety of toxins in the environment
Generally, e-waste is sent out to garbage dumps at three times the rate of general waste and it accounts for 70% of the hazardous chemicals therein. Chemicals like lead, cadmium, beryllium, mercury, and brominated flame retardants wind up in our air, water, and soil if not disposed of appropriately. A responsible recycler will extract what can be reused and guarantee what can’t be returned to the manufacturing process is securely dealt with.

2. Divert waste from landfills
Recycling your e-waste properly implies you’ll divert it from taking up landfill area. Sending your old computer systems and phones to be recycled by a responsible supplier saves garbage dump area along with avoids contaminants from being released into our environment.

3. Repurposing electronics and metals
E-waste isn’t valueless; our old electronics are filled with rare-earth elements, consisting of gold and rare earth metals. These take a great deal of energy and resources to mine from the ground. The metal inside e-waste can be extracted and used to make batteries, jewellery, metal plates, and other electronics. By recycling, we’re ensuring these metals continue to be used rather than sitting in a landfill. You could also make some money by selling it, like these e waste buyers cape town.

4. A favourable effect on human health
As garbage dumps release hazardous chemicals from e-waste, your old phone or computer can cause severe conditions like kidney illness, brain damage, hereditary anomalies, and cancer in people. Guiyu, China, an e-waste recycling capital, has one of the highest levels of dioxins in the world and the majority of kids have actually lead poisoning. The health effects can be the same if the e-waste is burned. Accountable recycling is essential to prevent people in developing nations paying with their lives for our electronic lifestyles.

on-pack communication, booklet labels, hang tabs, elastitag, fix-a-form, do-it hang tabs

How to use Packaging to Upsell Products

Upselling is a sales method that sellers use to provide customers opportunities to acquire related products or services, frequently for the sole purpose of making a bigger sale. You’ll probably remember being asked if you ‘d like fries when purchasing a burger in popular fast food chains? This is upselling.

An on-pack promo is an impactful and strategic method to make your products stand out at retail. It’s likewise a terrific opportunity for supporting any other marketing campaigns you might be running on other media channels, such as online, social media, print, press or radio.

The term on-pack promo usually grabs the attention of item online marketers for great reason– it’s a highly-effective channel for getting products to stand apart in noisy retail environments. Used in conjunction with a gift, for example, it provides the incentive to purchase, which results in numerous associated benefits including increased item profitability, customer retention, expense effectiveness and customisation, and a direct link to products at the point of purchase.

On-pack cross promos are likewise a efficient and economical method to launch products or inform customers about new item versions. A Fix-a-Form ® pamphlet label from Pyrotec PackMedia can consist of detailed information, in multiple languages, such as product advantages, background info, vouchers or competitors. It can also be utilized to create brand associations. By connecting 2 complimentary products, for example, salad leaves and tomatoes, on-pack cross-promotions have the power to increase sales– they drive customers to purchase complementary items when they would otherwise have actually simply purchased one. Read more about the elastitag.

Simply some of the benefits of marketing your promo on-pack consist of an opportunity to:

  • Create a direct and unequivocal link between your marketing message and your item.
  • Educate customers about other items or variations in your range.
  • Add worth to the brand experience by including a more detailed brand name story or recipes that use other items in your range.
  • Boost sales by encouraging in-store purchases where your target audience is already shopping.

This engagement assists online marketers to build a connection between the customer and the brand, increasing the chances of upselling or repeat sales the next time a purchasing decision is being made.

Go to Pyrotec PackMedia today to discover how Fix-a-Form ® pamphlet labels can assist you to upsell your products.